Will Leather Goods
PROJECT | Produce Cohesive Merchandising & Display, Abbot Kinney Blvd., Venice CA.
ROLE | Project Manager, Fixture and Prop Designer, In-Store Branding Consultant, Prop Wrangler, Photo Shoot Consultant/Stylist, & Merchandiser
SCOPE | Lead on-site, month-long project. Create coherent in-store branding through clever signage, proper merchandising techniques & fixture/prop development
Rara Avis Design created custom fixtures & displays (click on Product Design | Will Leather Goods for examples).
