Will Leather Goods
PROJECT | Produce Cohesive Merchandising and Display, Abbot Kinney Blvd., Venice CA.
ROLE | Project Manager, Fixture and Prop Designer, In-Store Branding Consultant
SCOPE | Lead on-site, month-long project. create coherent in-store branding through clever signage, proper merchandising techniques and fixture development
Rara Avis Design created hangtags for found objects, jewelry display cabinets & fixtures, adjustable shelving units from reclaimed scaffolding & custom displays for product information
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photo | hewn jewelry busts
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photo | screenprinted signage
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photo | custom jewelry display cart
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photo | custom metal sign
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photo | jewelry stand from architectural relic
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photo | branding iron jewelry fixture
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photo | adjustable custom shelving
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photo | custom designed store signage
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photo | custom leather cabinet pulls
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photo | custom shelving
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photo | found object hangtag design